A great web presence, considering the expansive nature of the digital marketplace today, is nearly a necessity for any business that hopes to expand. Considering the fact that in house SEO declined from 51 percent to 44 percent from 2010 to 2011, according to a survey of 900 client side advertisers, it is clear that more and more companies are deciding to white label SEO services in order to do so. While not every company will prefer to use Seo resellers, they can be very valuable. And if the current trends continue, companies who white label SEO will become every more popular.

Using white label SEO services is not the only way for a company to bolster its web presence, and doing only that might be a mistake. Because billions of people use social media, having a strong presence there, in addition to using a Seo reseller program, is a great option. It seems that many businesses are beginning to do so, especially since four times as many small businesses have decided to increase, rather than decrease, their social media budgets. In order to keep up, a business might have to do more than simply white label SEO.

In the same way that more companies are beginning to white label SEO, many are doing the same with social media. One third of CEOs and business owners say that they want to spend less time during the day working on social media and, from 2010 to 2011, the number of companies that perform their social media duties in house decreased from 62 percent to 55 percent . Evidently, business are using companies that resell seo services in order to white label SEO content, and using social media resellers as well. Consequently, companies that want to stay competitive might want to consider doing both.

With new policies, like the “nofollow” value that was designed to stop comment spam in blogs, and originally thought of in 2005, companies need to have skilled individuals executing their SEO strategies. By choosing to white label SEO work, that is exactly what businesses are able to do. The firms that offer those services are comprised of talented and experienced individuals who know how to produce valuable SEO content, and not spam. So electing to white label SEO, and have social media initiatives, might be the best way for a business to properly bolster their web presence and build a larger customer base.